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Dine with Felix Rossknecht: build a successful subscription business

at Aubaine - Regent Street, West End (map)

Who's coming

  • Sarah

    --, Senselab

  • Felix

    Growth Consultant, Freelance

  • Elka

    Actor and Founder of Natural Skincare Brand, 34.4

  • Oliver

    Founder / CEO, EarlyBird

  • Host

    Senior Executive, Starcom MediaVest Group

  • Lijo Sebastian

    Founder, Chewymoon Limited

  • Renee

    Head of Explosions, WATS.ON and The Curiosity Box

  • James

    Co-founder & Managing Director, Just Opened London

  • Alexandre

    CFO, toucanBox

  • Joanne

    Founder, Hop Hosiery

  • James

    Chief Technical Officer and Co-Founder, thinking bob

  • Aidan

    Director of Retail, FFS Beauty Ltd

  • Lilly +1

    Lily Patrascu, Purple Stone Rooms

  • Andrea

    Agile Business Coach, Growth obsessed, Lean Advantage Ltd,


Aubaine - Regent Street

4 Heddon Street, London, W1B 4BS


Started by:

Join us for dinner, drinks & a chance to meet fellow entrepreneurs, followed by an after-dinner talk and informal Q&A with Felix Rossknecht. Felix is a growth expert who works with both startups (like Pact Coffee & HelloFresh) through to big and established brands (like Nectar & Visa).

A subscription business model can help form the strongest possible connection between your brand and the customer. Done right, it can continually add value for the customer and create certainty for the business - as well as appealing to investors if you can show history of the customer lifecycle. And subscriptions aren't just for new startups, established companies can also use this model to boost customer loyalty and sales.

Felix will be speaking about building a successful subscription business model. He will be sharing the three main factors to focus on to make it successful. The quickest way to make progress with your business is to spend time with people that have “been there” to learn about what they did right and wrong and to hear their experiences. Don’t miss this chance to meet Felix informally over dinner and to get into the nitty gritty of how to succeed with subscriptions in your business.

Price includes private dining experience with after dinner speaker, 2 course dinner with wine and highly curated and relevant networking.


P.S. TableCrowd are offering complimentary cab rides home (£15) thanks to their partner, Gett (Get Taxi!) on first download of the app. Details on the night.

Felix is a self-employed, entrepreneurial management consultant, Oxford graduate, who helps businesses grow and innovate effectively. With his experience across both the entrepreneurial and corporate worlds, he can combine strategic thinking, disruptive innovation and analytical rigour to drive fresh thinking that's commercially successful. His speciality is to take on growth and innovation projects, set in place a lean, effective strategy and project manage with results in mind.

Felix has worked with some great startups (e.g. Pact Coffee, HelloFresh) through to big brands (Nectar, Visa). He also mentors with Startupweekend, Incubus Ventures and the New Entrepreneurs Foundation, and thoroughly enjoys meeting with and supporting growing businesses.

For any dietary requirements, including vegetarians, please ensure you have completed your dietary needs in your profile.

Delicious 2 course dinner with wine.


Salad of endive, frisée, Fourme d’Ambert, pear & walnut

Salmon rillettes, asparagus salad & crostini

Bayonne ham, ricotta, figs marinated in honey & balsamic vinegar, toasted almonds


Braised duck leg à l’orange & pomme purée with basil

Pan fried sea bream, braised fennel, black olives & spring onion, sauce vierge

Goat’s cheese ravioli, asparagus cream & truffle oil

This dinner is hosted by one of TableCrowd's wonderful hosts. She'll be looking after you on the night.

For any advance questions about this dinner, it is best to reach us at

The Wall