Business Spotlight // Samantha Bonnar from fashion label Bill+Mar
Samantha’s been to a few of our dinners, most recently our ‘Growing your Fashion Business’ dinner – which is pretty apt as she’s Head of Sales & Marketing at unique urban fashion brand Bill+Mar. We caught up with her about her role and family business (her sister founded the label in 2010) – Thanks Samantha!
What’s the elevator pitch for your business?
Bill+Mar is an urban womanswear label that designs fashion forward, accesible collections for girls who want to stand out from the crowd.
If you have co-founders, where did you meet them?
My business partner is my sister Rosie, who founded the label in 2010. I joined in 2013 to develop the website and take over the digital marketing and social media as the brand was starting to become more established. People always ask what its like working with my sister. We’ve always been close and have a good working relationship, but it does help that our skills are very different so whilst we discuss everything, the person with the expertise on something makes the final call.
What’s your biggest ‘hindsight’ moment?
I don’t have one paticular monment – yet! Its more a gradual learning. You have to be clear on your vision for the brand and the goals you want to achieve. Its important to be open to constructive critisism and advice, but at the end of the day you have to focus on what you want to stand for, for us its the signature Bill+Mar style, and not be swayed by other people or easy options that may dilute the brand identity.
What will 2015 bring?
We’re really excited about the SS15 collection, I think it’s our best yet, and we are also going to be doing some exciting collaberations – so watch this space!
1 piece of advice for someone starting a business in the the sector
Before you set up your company – fashion label or any other – go on holiday one last time. Lie in the sun, drink loads of cocktails, take in the sites and enjoy every minute, as you’ll be working pretty hard once you start!
Convince someone to use your product/service in under 50 words.
If you want to be able to walk into a room and stand out, whilst feeling confident, comfortable and sexy in your outfit, shop at Bill+Mar
How would you describe TableCrowd to someone who’s never heard of it before?
A great opportunity to meet with like minded people in a relaxed sociable environment and expand you business network, contacts and understanding on a range of subjects.
Have a browse of our upcoming tables here.